Goal: Create sponsored pins that reeducate consumers about Proactiv’s signature 3-Step System, and the importance of routine to achieve maximum results. For a Pinterest audience that’s over 70% female.
Design Solution: Create aspirational lifestyle pins, with a focus on routine. Introduced a more feminine & sophisticated color palette.
Holiday Email Branding
Instagram Story for Thrive Market
Emails for Thrive Market
Infographic Series for Contiki
A 4-part infographic series created for the PR rollout of the Contiki Legends Campaign – a contest & microsite featuring a partnership with influential YouTubers to create legendary travel videos to inspire millennials to create their own 'travel legend'.
(Responsible for copywriting, content organization, design based off an initial brainstorm with the marketing team)